70% of crypto funds within the European Union go towards retail, meals and beverage purchases, according to a report from Oobit, a cryptocurrency funds platform that surveyed its customers’ spending habits.
The report, which denominated all transactions in US {dollars}, confirmed that the typical fee measurement utilizing the Oobit app was $8.36, whereas the typical deposit into the app was round $85. After retail and meals and beverage purchases, 26% of funds went to tourism-related actions resembling lodging, journey and aviation. 1.5% went to authorities providers and digital funds, whereas a further 1.5% went to miscellaneous purchases like healthcare and leisure.
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The report notes that the elevated adoption of crypto funds is probably going because of the rising acceptance of digital belongings within the EU, with elevated credibility coming from governments passing crypto laws. Nonetheless, 92% of funds got here by utilizing the USDt (USDT) stablecoin, which has run afoul of the MiCA regulation which went into full effect on Dec. 30, 2024.
Oobit’s report dietary supplements knowledge from Chainalysis, which confirmed that adoption of cryptocurrency in Central, Northern, and West Europe (CNWE) has grown 44% year-over-year. For transactions beneath $1 million, the stablecoin market in that area has grown at a price 2.5 occasions quicker than that in North America.
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Micropayments, stablecoins rising crypto use circumstances
Micropayments, which generally use stablecoins, have been a rising use case for crypto. Advances in expertise just like the Lightning Community, which has permitted fast micropayments in Bitcoin (BTC), and crypto debit playing cards which supply spending in crypto with “crypto-back,” have spurred this adoption. As Oobit notes within the title of its report, crypto is transferring from memes to a method of change.
These adjustments have begun to spur worldwide adoption. In June 2024, Nubank brought the Lightning Network to 100 million Latin American clients.
In June 2023, IBEX partnered with Grupo Salinas to permit hundreds of thousands of Mexicans to pay for their internet bills with Bitcoin. On March 13, 2025, Ripple secured a Dubai license to offer crypto payments in the United Arab Emirates.
Then there are the stablecoins themselves like USDt and Circle’s USDC (USDC). Based on DefiLlama, the stablecoin market cap has grown from $62.8 billion on April 1, 2021, to $229.6 billion on March 18, 2025, a share rise of 266%.
Stablecoin market cap from April 1, 2021, to March 18, 2025. Supply: DefiLlama
These fiat-pegged cryptocurrencies are steadily utilized in growing nations the place the native currencies are being devalued.
As Arthur Azizov, CEO of B2BINPAY, wrote in a February 2025 opinion piece for Cointelegraph, crypto funds may experience an evolution from 2025 onwards. Some key elements to be careful for are the debut of central financial institution digital currencies, which might push residents to extra decentralized choices, and the mesh between crypto fee suppliers and conventional finance corporations.
Journal: Bitcoin payments are being undermined by centralized stablecoins
